As event professionals navigate the impact of artificial intelligence (AI), rising attendee expectations, and changing workforce needs, the IMEX America education program is now live online as of Sept. 2, offering practical insights from global industry leaders at the forefront of change.
The program for the show, taking place Oct. 12-15 at Mandalay Bay Convention Center in Las Vegas, launches at a pivotal time for the business events industry. According to the 2026 Global Meetings & Events Forecast from Amex GBT, creating more engaging experiences is the industry’s top priority for the second consecutive year, and half of planners now embrace AI in their work. At the same time, planners report growing demand for interactive learning, meaningful networking, and more personalized event experiences.
In response, IMEX has introduced five new learning tracks exploring how thoughtful design drives better business outcomes and more impactful experiences.
Highlights From the IMEX America Education Program
Embracing AI without losing the human touch: AI remains one of the industry’s biggest opportunities and challenges, and this year’s program moves the conversation beyond basic prompts and experimentation to practical application.
One place to start is the Tech Education Space, curated by Dahlia El Gazzar, founder of Dahlia+ and widely known as the “Fairy Godmother of Event Tech.” The packed program explores how event professionals can use technology more strategically, with interactive sessions from technology experts and exhibitors working at the cutting edge of the industry.
In “AI and I: Innovating With Intelligent Audience Engagement,” Nick Fagan, head of innovation at DRP Group based in Hartlebury, England, explores how AI is transforming audience engagement, helping planners better understand attendee behaviors and uncover insights that drive stronger event outcomes.
MPI keynote speaker, experience designer, and digital well-being author Caitlin Krause delivers “Empowered Connection in a Digitally Layered Landscape.” As AI and always-on technology become increasingly embedded in daily life, Caitlin looks at how event professionals can create experiences that strengthen attention and support well-being rather than detract from it.
Building resilience and confidence: Professional development also takes center stage, with several sessions focused on leadership, confidence, and personal growth. “The Sky is the Limit: Ask a Female Pilot” brings together former combat helicopter pilot Sarah Furness and endurance rally navigator Claudine Bloom for a candid conversation about resilience, self-belief, and performing under pressure.
Designing for real human needs: One of the most significant additions to this year’s program is the “Design for Human Needs” track, reflecting a growing industry focus on accessibility, well-being, and belonging.
“Neurodivergent-Inclusive Events on Any Budget: Practical Actions” with Paula Rowntree from the Australian Psychological Society is designed for planners looking for practical, low-cost ways to make their events more inclusive. The session covers everything from sensory-friendly spaces to communication tactics and scheduling design.
In “Event Design to Optimize Experience for Neurodivergent Participants,” Yush Sztalkoper, founder of Human Capacity Design of New York City, and New Jersey-based clinical psychologist Dr. Matthew Zakreski, explore how event design and technology often affects people in different ways. The session offers practical guidance for creating more inclusive and accessible event environments, helping every participant to take part more fully.
Finally, “Walk a Mile in Their Shoes: Designing Better Events Through Movement” with Dena Lewis, founder of Running Mate of Inlet Beach, Florida, encourages attendees to literally step outside and rethink the attendee journey. Combining a wellness walk with practical design insights, the session examines how movement, environment, and well-being can work together to create more engaging and energizing experiences.
Specialist Sessions
All professional education at IMEX America is free, including the show’s specialist events for association, corporate, and agency planners taking place on Smart Monday, powered by MPI, on Oct. 12.
First-time attendees at IMEX America also are supported from the moment they arrive through a series of dedicated, friendly welcomes designed to build confidence and connections. The IMEX America team will share insider tips for navigating the show, followed by guided networking activities with Toronto-based leadership specialist Andrea Parker. Nick Bramley of World Wide Group of Leeds, England, will also share his hard-earned networking wisdom, helping first-timers build connections with confidence and ease.
To help attendees get more value from every session, IMEX America continues its partnership with Snapsight, Gevme’s AI-powered knowledge tool. Session highlights and key takeaways will be available online and via the app, enabling people to stay fully engaged in the room while easily revisiting insights and action points afterward.
The majority of IMEX America education program confers points toward Certified Meeting Professional (CMP) or ICCASkills accreditations and CSEP (Certified Special Event Professional) Approval.
