HomeNationalNational Sponsor ContentWhy Texas Meeting Planners Are Looking to The Broadmoor

Why Texas Meeting Planners Are Looking to The Broadmoor

With over 315,000 square feet of flexible, functional, and sophisticated event and convention space, meeting areas of all sizes, and over 100 years of award-winning hospitality, The Broadmoor in Colorado Springs, Colorado, understands how to create memorable and successful meeting experiences.

By The Broadmoor

The Broadmoor aerial
Photo courtesy of The Broadmoor

Today’s meeting planners face growing pressure to drive attendance, maximize engagement, and demonstrate return on investment. As a result, they are looking beyond traditional convention markets and seeking destinations that offer both exceptional meeting infrastructure and memorable attendee experiences. Increasingly, that search is leading to Colorado Springs, Colorado, and The Broadmoor.

Set on 5,000 scenic acres at the base of the Rocky Mountains, The Broadmoor offers planners an opportunity to pair world-class meeting facilities with the authentic experiences attendees increasingly seek. While organizations continue to evaluate the value of in-person events, the most successful meetings are no longer defined solely by the agenda—they are defined by the destination itself and the lasting connections fostered beyond the meeting room.

Bartolin Hall main entrance, The Broadmoor
Photo courtesy of The Broadmoor

The Broadmoor delivers the scale, flexibility, and sophistication required for meetings of every size. The Colorado Springs Convention Center at The Broadmoor offers more than 315,000 square feet of flexible meeting and event space, including over 200,000 square feet of connected convention, exhibit, and pre-function space within Bartolin Hall, Broadmoor Hall, Colorado Hall, and the International Center. At the heart of the convention center is Bartolin Hall, anchored by a 93,500-square-foot exhibit floor and connected to Broadmoor Hall, creating a seamless environment for conventions, trade shows, and large-scale events.

Yet what distinguishes The Broadmoor is what happens outside the ballroom. As planners seek experiences that inspire attendance and provide greater value to participants, the resort offers opportunities to incorporate authentic Colorado experiences into every program. Groups can gather in distinctive indoor and outdoor venues, enjoy the beauty of the Rocky Mountains, and take advantage of settings that transform meetings into experiences attendees genuinely look forward to attending.

The Broadmoor aerial
Photo courtesy of The Broadmoor

The appeal of Colorado Springs also aligns with a growing preference for midsized destinations that combine accessibility, personalized service, and value. Compared with larger convention markets, attendees benefit from less traffic, shorter airport processing times, and a more seamless travel experience. These advantages help maximize time spent networking, learning, and building relationships rather than navigating crowded airports and congested urban centers.

As the world’s longest-running Forbes Five-Star and AAA Five-Diamond resort, The Broadmoor pairs award-winning hospitality with exceptional meeting facilities and a setting unlike any other. For Texas planners seeking a destination that inspires attendance, simplifies logistics, and delivers memorable experiences, The Broadmoor offers a compelling alternative to the expected.

broadmoor.com/meetings-events/meeting-at-the-broadmoor

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